Studying at the University of Verona
Here you can find information on the organisational aspects of the Programme, lecture timetables, learning activities and useful contact details for your time at the University, from enrolment to graduation.
Academic calendar
The academic calendar shows the deadlines and scheduled events that are relevant to students, teaching and technical-administrative staff of the University. Public holidays and University closures are also indicated. The academic year normally begins on 1 October each year and ends on 30 September of the following year.
Course calendar
The Academic Calendar sets out the degree programme lecture and exam timetables, as well as the relevant university closure dates..
Period | From | To |
---|---|---|
1 A | Sep 26, 2022 | Nov 5, 2022 |
1 B | Nov 14, 2022 | Dec 22, 2022 |
2 A | Feb 13, 2023 | Apr 6, 2023 |
2 B | Apr 12, 2023 | May 27, 2023 |
Session | From | To |
---|---|---|
Sessione invernale | Jan 9, 2023 | Feb 11, 2023 |
Sessione estiva | Jun 5, 2023 | Jul 29, 2023 |
Sessione autunnale | Aug 28, 2023 | Sep 23, 2023 |
Session | From | To |
---|---|---|
Sessione straordinaria (a.a. 2021/22) | Mar 31, 2023 | Apr 6, 2023 |
Sessione estiva | Jul 10, 2023 | Jul 15, 2023 |
Sessione autunnale | Nov 6, 2023 | Nov 11, 2023 |
Sessione straordinaria | Apr 2, 2024 | Apr 8, 2024 |
Period | From | To |
---|---|---|
Chiusura edifici | Oct 31, 2022 | Oct 31, 2022 |
Festa di Ognissanti | Nov 1, 2022 | Nov 1, 2022 |
Festa dell'Immacolata | Dec 8, 2022 | Dec 8, 2022 |
Chiusura edifici | Dec 9, 2022 | Dec 10, 2022 |
Vacanze di Natale | Dec 23, 2022 | Jan 7, 2023 |
Vacanze di Pasqua | Apr 7, 2023 | Apr 10, 2023 |
Festa della Liberazione | Apr 25, 2023 | Apr 25, 2023 |
Festa del lavoro | May 1, 2023 | May 1, 2023 |
Festa del Santo Patrono | May 21, 2023 | May 21, 2023 |
Festa della Repubblica | Jun 2, 2023 | Jun 2, 2023 |
Chiusura estiva | Aug 13, 2023 | Aug 19, 2023 |
Exam calendar
Exam dates and rounds are managed by the relevant Culture and Civilisation Teaching and Student Services Unit.
To view all the exam sessions available, please use the Exam dashboard on ESSE3.
If you forgot your login details or have problems logging in, please contact the relevant IT HelpDesk, or check the login details recovery web page.
Should you have any doubts or questions, please check the Enrollment FAQs
Academic staff
Study Plan
The Study Plan includes all modules, teaching and learning activities that each student will need to undertake during their time at the University.
Please select your Study Plan based on your enrollment year.
1° Year
Modules | Credits | TAF | SSD |
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2° Year activated in the A.Y. 2023/2024
Modules | Credits | TAF | SSD |
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3° Year It will be activated in the A.Y. 2024/2025
Modules | Credits | TAF | SSD |
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Modules | Credits | TAF | SSD |
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Modules | Credits | TAF | SSD |
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Modules | Credits | TAF | SSD |
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Modules | Credits | TAF | SSD |
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Legend | Type of training activity (TTA)
TAF (Type of Educational Activity) All courses and activities are classified into different types of educational activities, indicated by a letter.
Type D and Type F activities
COMPETENZE TRASVERSALI
years | Modules | TAF | Teacher |
---|---|---|---|
1° 2° 3° | FAI Activities | F |
Edoardo Bianchi
(Coordinator)
|
1° 2° 3° | Series of conferences Don Nicola Mazza University College | F |
Alessandra Zangrandi
(Coordinator)
|
1° 2° 3° | Business English for everybody | F |
Serena Dal Maso
(Coordinator)
|
1° 2° 3° | Russian for everybody | F |
Serena Dal Maso
(Coordinator)
|
1° 2° 3° | Worlds of Fashion: Themes and Actors | F |
Alessandra Zamperini
(Coordinator)
|
1° 2° 3° | Music in History | F |
Vincenzo Borghetti
(Coordinator)
|
1° 2° 3° | OMI Award - Ceremony and round table | F |
Mario Magagnino
(Coordinator)
|
years | Modules | TAF | Teacher |
---|---|---|---|
1° 2° 3° | FAI Activities | F |
Edoardo Bianchi
(Coordinator)
|
1° 2° 3° | Series of conferences Don Nicola Mazza University College | F |
Alessandra Zangrandi
(Coordinator)
|
1° 2° 3° | Conference PRIN "Ippolito Nievo tra i Mille" | F |
Alessandra Zangrandi
(Coordinator)
|
1° 2° 3° | Business English for everybody | F |
Serena Dal Maso
(Coordinator)
|
1° 2° 3° | Russian for everybody | F |
Serena Dal Maso
(Coordinator)
|
1° 2° 3° | Memorial Day | F |
Renato Camurri
(Coordinator)
|
1° 2° 3° | Worlds of Fashion: Themes and Actors | F |
Alessandra Zamperini
(Coordinator)
|
1° 2° 3° | Music in History | F |
Vincenzo Borghetti
(Coordinator)
|
1° 2° 3° | OMI Award - Ceremony and round table | F |
Mario Magagnino
(Coordinator)
|
1° 2° 3° | Squadristi in celluloid. The march on Rome between documentary and fiction | F |
Denis Lotti
(Coordinator)
|
1° 2° 3° | Università e DSA - Metodi e strategie per affrontare lo studio e il percorso universitario | F |
Simona Brunetti
(Coordinator)
|
years | Modules | TAF | Teacher |
---|---|---|---|
1° 2° 3° | Gnoseology and Metaphysics Workshop | F |
Davide Poggi
(Coordinator)
|
years | Modules | TAF | Teacher |
---|---|---|---|
1° 2° 3° | FAI Activities | F |
Edoardo Bianchi
(Coordinator)
|
1° 2° 3° | Democrazie e fascismo | F |
Renato Camurri
(Coordinator)
|
1° 2° 3° | Fine della "globalizzazione"? Dialoghi sul mondo che cambia | F |
Giovanni Bernardini
(Coordinator)
|
1° 2° 3° | The journey of an intellectual between Italy and the United States during fascism: Giuseppe Antonio Borgese | F |
Renato Camurri
(Coordinator)
|
1° 2° 3° | Introduction to robotics for humanities students | F |
Paolo Fiorini
(Coordinator)
|
1° 2° 3° | Laboratory of Theatrical Criticism | F |
Simona Brunetti
(Coordinator)
|
1° 2° 3° | Laboratory of radio languages (second edition) | F |
Simona Brunetti
(Coordinator)
|
1° 2° 3° | Event management workshop to work in the performing arts and culture field | F |
Francesca Martinelli
(Coordinator)
|
1° 2° 3° | Opera Workshop | F |
Nicola Pasqualicchio
(Coordinator)
|
1° 2° 3° | Theatre with wheels | F | Not yet assigned |
years | Modules | TAF | Teacher |
---|---|---|---|
1° 2° 3° | Gnoseology and Metaphysics Workshop | F |
Davide Poggi
(Coordinator)
|
years | Modules | TAF | Teacher | |
---|---|---|---|---|
1° | Subject requirements: logical and argumentative skills | D |
Simona Brunetti
(Coordinator)
|
|
1° 2° 3° | Future's Festival | F |
Alessandra Zangrandi
(Coordinator)
|
|
1° 2° 3° | Laboratory of radio languages | F |
Simona Brunetti
(Coordinator)
|
Business communication (2023/2024)
Teaching code
4S008047
Teacher
Coordinator
Credits
6
Language
Italian
Scientific Disciplinary Sector (SSD)
SECS-P/08 - MANAGEMENT
Period
CuCi 2 A, CuCi 2 B
Erasmus students
Not available
Courses Single
Not Authorized
Learning objectives
The "Business Communication" course is a specific area of the great framework that is Marketing. The topics, some of a propaedeutic type, typical of marketing, aim to introduce students to basic knowledge, characterized by a strong interdisciplinary nature, in order to allow a graduate in Communication Sciences to play the role of business communicator (responsible for the press office, responsible for internal and external communication, etc.) The purpose of the "Corporate Communication" path is to provide the students of the toolbox to promote and build the company’s reputation, through the possibility of dialogue with the numerous Agencies outside the company of: advertising, p.r., press and press office, merchandising, sales promotion, media monitoring, social media marketing, market research, only to list the most widespread.
Prerequisites and basic notions
To undertake the Business Communication course, it is advisable to have attended the Business Organization course. A prerequisite is an interest in the psychosocial area and corporate culture
Program
. Marketing; the marketing-mix; the evolution of marketing in Italy; the (max. 't000characters) lifestyles of the Italians; marketing in postmodern society: "societing". market research; market research applied to communication tools. communication (advertising) in the marketing mix: product, institutional, subliminal, collective and social advertising; the budget. structure of advertising in Italy; investments, advertising agencies, dealerships, media centers, etc. ; professional associations in Italy-Europe. public relations, corporate and marketing areas: press office, press conference and press presentation, house organ, family day, lobby, sponsorships, fairs, crisis management, pr in the digital age, crm (customer relationship management), csr (corporate social responsibility), PR structure in Italy. sa / es promotion, propaganda communication in marketing, merchandising, direct marketing. Some lessons will focus on Heritage Marketing (Monographs and Corporate Museums) in collaboration with the Osservatorio Monografie lmpresa.
Bibliography
Didactic methods
lectures with the use of video projections and company testimonials. The course adheres to "ll Giornale in Ateneo", promoted by the Permanent Young Publishers Observatory.
Learning assessment procedures
Written test the same for attending and non-attending students and Erasmus and foreign students enrolled in the degree course of Communication Sciences. The test, lasting 1 hour, includes 15 open-ended questions, the purpose of which is to verify the knowledge of the tools of business communication.
Evaluation criteria
The evaluation is based on the adherence and completeness of the answer given to the question
Criteria for the composition of the final grade
Each question is worth two points if the answer is complete, for a maximum of 30/30 and an overall evaluation for the achievement of honors, based on the characterization of the answers.
Exam language
italiano
Career prospects
Module/Programme news
News for students
There you will find information, resources and services useful during your time at the University (Student’s exam record, your study plan on ESSE3, Distance Learning courses, university email account, office forms, administrative procedures, etc.). You can log into MyUnivr with your GIA login details: only in this way will you be able to receive notification of all the notices from your teachers and your secretariat via email and soon also via the Univr app.
Graduation
Documents
Title | Info File |
---|---|
Tesi di laurea: vademecum per docenti e studenti | pdf, it, 263 KB, 09/02/22 |
List of thesis proposals
theses proposals | Research area |
---|---|
Laureandi Scienze della Comunicazione: vademecum | Various topics |