Studying at the University of Verona

Here you can find information on the organisational aspects of the Programme, lecture timetables, learning activities and useful contact details for your time at the University, from enrolment to graduation.

The Study Plan includes all modules, teaching and learning activities that each student will need to undertake during their time at the University.
Please select your Study Plan based on your enrollment year.

CURRICULUM TIPO:
Modules Credits TAF SSD
Between the years: 1°- 2°
Between the years: 1°- 2°
Further linguistic skills
6
F
-

Legend | Type of training activity (TTA)

TAF (Type of Educational Activity) All courses and activities are classified into different types of educational activities, indicated by a letter.




S Placements in companies, public or private institutions and professional associations

Teaching code

4S02897

Coordinator

Matteo Ortino

Credits

6

Language

Italian

Scientific Disciplinary Sector (SSD)

IUS/04 - BUSINESS LAW

Period

II semestre dal Feb 18, 2019 al Jun 1, 2019.

Learning outcomes

The course aims to provide students with the most important principles of the intellectual property law and of the law governing firms in the marketplace. A specific focus will be given to the most relevant regulations for commerce, also at the European and international levels. At the end of the course the students will have acquired the essential tools of the mentioned disciplines and the ability to apply them in both domestic and cross-border entrepreneurial operations.

Program

1) Introduction to intellectual property law and to the law governing firms in the marketplace.
a) The legal and economic concepts of firm, market and competition
b) Objectives pursued and interests protected by law
c) The distinction between national law, the European Union and international law

2) Distinctive signs of the company. Trademark, firm and business name.
a) The sources of law
b) types of trademarks.
c) The right to trademark and its legal protection
d) the circulation of trademarks
e) The firm and the other distinctive signs

3) Intellectual creations. Protected creations, inventions, patents.
a) introduction
b) Creations with technological content
c) Inventions; definition and distinctions
d) the law of patents. Rights.
e) Requirements for legal protection
f) licenses

4) Drawings and models
a) EU and national regulation.
b) Definitions and distinctions
c) registration requirements

5) Unfair competition
a) protection of competitors and consumers
b) EU regulation on unfair business-to-consumer commercial practices
c) unfair competition in the Italian civil code
d) professional correctness in the case-law

6) Advertising
a) sources of law: from the constitution to the private auditing
b) misleading advertising
c) comparative advertising

Reference texts
Author Title Publishing house Year ISBN Notes
Auteri P.-Floridia G.-Mangini V.-Olivieri G.-Ricolfi M.-Spada P Diritto industriale. Proprietà intellettuale e concorrenza (Edizione 5) Giappichelli 2016 9788892103962 Le parti da studiare sono quelle comprese da pagina 3 a pagina 427.

Examination Methods

Oral exams.

Students with disabilities or specific learning disorders (SLD), who intend to request the adaptation of the exam, must follow the instructions given HERE