Studying at the University of Verona

Here you can find information on the organisational aspects of the Programme, lecture timetables, learning activities and useful contact details for your time at the University, from enrolment to graduation.

Academic calendar

The academic calendar shows the deadlines and scheduled events that are relevant to students, teaching and technical-administrative staff of the University. Public holidays and University closures are also indicated. The academic year normally begins on 1 October each year and ends on 30 September of the following year.

Academic calendar

Course calendar

The Academic Calendar sets out the degree programme lecture and exam timetables, as well as the relevant university closure dates..

Definition of lesson periods
Period From To
Primo semestre LM Sep 30, 2024 Dec 23, 2024
Periodo generico Oct 1, 2024 May 31, 2025
Secondo semestre LM Feb 17, 2025 May 23, 2025
Exam sessions
Session From To
Sessione invernale LM Jan 7, 2025 Feb 14, 2025
Sessione estiva LM May 26, 2025 Jul 11, 2025
Sessione autunnale LM Aug 25, 2025 Sep 19, 2025
Degree sessions
Session From To
Sessione autunnale a.a. 2023/2024 Dec 4, 2024 Dec 6, 2024
Sessione invernale a.a. 2023/2024 Apr 2, 2025 Apr 4, 2025
Sessione estiva a.a. 2024/2025 Sep 3, 2025 Sep 5, 2025

Exam calendar

Exam dates and rounds are managed by the relevant Economics Teaching and Student Services Unit.
To view all the exam sessions available, please use the Exam dashboard on ESSE3.
If you forgot your login details or have problems logging in, please contact the relevant IT HelpDesk, or check the login details recovery web page.

Exam calendar

Should you have any doubts or questions, please check the Enrollment FAQs

Academic staff

B C D F G M R S V Z

Blasi Silvia

symbol email silvia.blasi@univr.it symbol phone-number 045 8028218

Brunetti Federico

symbol email federico.brunetti@univr.it symbol phone-number 045 802 8494

Capitello Roberta

symbol email roberta.capitello@univr.it symbol phone-number 045 802 8488

Cassia Fabio

symbol email fabio.cassia@univr.it symbol phone-number 0458028689

Confente Ilenia

symbol email ilenia.confente@univr.it symbol phone-number 045 802 8174

D'Alberto Riccardo

symbol email riccardo.dalberto@univr.it

Florio Cristina

symbol email cristina.florio@univr.it symbol phone-number 045 802 8296

Gaeta Davide Nicola Vincenzo

symbol email davide.gaeta@univr.it symbol phone-number 045 683 5632

Genovese Anna

symbol email anna.genovese@univr.it symbol phone-number 0458028233

Giaretta Elena

symbol email elena.giaretta@univr.it symbol phone-number 045 802 8051

Goldoni Giovanni

symbol email giovanni.goldoni@univr.it symbol phone-number +390458028792

Marsilio Claudio

symbol email claudio.marsilio@univr.it symbol phone-number 045 8028641

Mion Giorgio

symbol email giorgio.mion@univr.it symbol phone-number 045.802 8172

Mola Lapo

symbol email lapo.mola@univr.it symbol phone-number 0458028565

Mori Luca

symbol email luca.mori@univr.it symbol phone-number 045 802 8388

Ricci Elena Claire

symbol email elenaclaire.ricci@univr.it symbol phone-number 045 8028422

Riso Vincenzo

symbol email vincenzo.riso@univr.it symbol phone-number 045 8028766

Roffia Paolo

symbol email paolo.roffia@univr.it symbol phone-number 045 802 8012

Russo Ivan

symbol email ivan.russo@univr.it symbol phone-number 045 802 8161 (VR)

Signori Paola

symbol email paola.signori@univr.it symbol phone-number 0458028492

Stacchezzini Riccardo

symbol email riccardo.stacchezzini@univr.it symbol phone-number 0458028186

Vigolo Vania

symbol email vania.vigolo@univr.it symbol phone-number 045 802 8624

Zarri Luca

symbol email luca.zarri@univr.it symbol phone-number 045 802 8101

Study Plan

The Study Plan includes all modules, teaching and learning activities that each student will need to undertake during their time at the University.
Please select your Study Plan based on your enrollment year.

CURRICULUM TIPO:

2° Year   It will be activated in the A.Y. 2025/2026

ModulesCreditsTAFSSD
Final exam
15
E
-
It will be activated in the A.Y. 2025/2026
ModulesCreditsTAFSSD
Final exam
15
E
-
Modules Credits TAF SSD
Between the years: 1°- 2°

Legend | Type of training activity (TTA)

TAF (Type of Educational Activity) All courses and activities are classified into different types of educational activities, indicated by a letter.




S Placements in companies, public or private institutions and professional associations

Type D and Type F activities

Nei piani didattici di ciascun Corso di studio è previsto l’obbligo di conseguire un certo numero di crediti formativi mediante attività a scelta (chiamate anche "di tipologia D e F").

Oltre che in insegnamenti previsti nei piani didattici di altri corsi di studio e in certificazioni linguistiche o informatiche secondo quanto specificato nei regolamenti di ciascun corso, tali attività possono consistere anche in iniziative extracurriculari di contenuto vario, quali ad esempio la partecipazione a un seminario o a un ciclo di seminari, la frequenza di laboratori didattici, lo svolgimento di project work, stage aggiuntivo, eccetera.

Come per ogni altra attività a scelta, è necessario che anche queste non costituiscano un duplicato di conoscenze e competenze già acquisite dallo studente.

Quelle elencate in questa pagina sono le iniziative extracurriculari che sono state approvate dalla Commissione didattica e quindi consentono a chi vi partecipa l'acquisizione dei CFU specificati, alle condizioni riportate nelle pagine di dettaglio di ciascuna iniziativa.

Si ricorda in proposito che:
- tutte queste iniziative richiedono, per l'acquisizione dei relativi CFU, il superamento di una prova di verifica delle competenze acquisite, secondo le indicazioni contenute nella sezione "Modalità d'esame" della singola attività;
- lo studente è tenuto a inserire nel proprio piano degli studi l'attività prescelta e a iscriversi all'appello appositamente creato per la verbalizzazione, la cui data viene stabilita dal docente di riferimento e pubblicata nella sezione "Modalità d'esame" della singola attività.

COMPETENZE TRASVERSALI

Scopri i percorsi formativi promossi dal Teaching and learning centre dell'Ateneo, destinati agli studenti iscritti ai corsi di laurea, volti alla promozione delle competenze trasversali: https://talc.univr.it/it/competenze-trasversali

CONTAMINATION LAB

Il Contamination Lab Verona (CLab Verona) è un percorso esperienziale con moduli dedicati all'innovazione e alla cultura d'impresa che offre la possibilità di lavorare in team con studenti e studentesse di tutti i corsi di studio per risolvere sfide lanciate da aziende ed enti. Il percorso permette di ricevere 6 CFU in ambito D o F. Scopri le sfide: https://www.univr.it/it/clabverona

----------------------------------------------------------------------

ATTENZIONE: Per essere ammessi a sostenere una qualsiasi attività didattica, incluse quelle a scelta, è necessario essere iscritti all'anno di corso in cui essa viene offerta. Si raccomanda, pertanto, ai laureandi delle sessioni di dicembre e aprile di NON svolgere attività extracurriculari del nuovo anno accademico, cui loro non risultano iscritti, essendo tali sessioni di laurea con validità riferita all'anno accademico precedente. Quindi, per attività svolte in un anno accademico cui non si è iscritti, non si potrà dar luogo a riconoscimento di CFU.

Primo semestre L From 9/23/24 To 1/10/25
years Modules TAF Teacher
1° 2° B-education: Sound ideas D Cristina Florio (Coordinator)
1° 2° B-education: Sound ideas D Cristina Florio (Coordinator)
1° 2° Ethical finance D Giorgio Mion (Coordinator)
1° 2° Generative AI (Artificial Intelligence) for Business Communication D Paola Signori (Coordinator)
Primo semestre LM From 9/30/24 To 12/23/24
years Modules TAF Teacher
1° 2° Methods and tools for literature reviews D Cristina Florio (Coordinator)
1° 2° Sustainable business model frameworks D Vincenzo Riso (Coordinator)
Periodo generico From 10/1/24 To 5/31/25
years Modules TAF Teacher
1° 2° Methods and tools for empirical research in management D Cristina Florio (Coordinator)
1° 2° Methods and tools for empirical research in management D Cristina Florio (Coordinator)
1° 2° Plan your professional future D Paolo Roffia (Coordinator)
1° 2° Plan your professional future D Paolo Roffia (Coordinator)
1° 2° Marketing plan D Fabio Cassia (Coordinator)
Secondo semestre LM From 2/17/25 To 5/23/25
years Modules TAF Teacher
1° 2° Artificial Intelligence, AI and Business Operations: Methods and Techniques D Lapo Mola (Coordinator)
1° 2° The business consultant accountant D Riccardo Stacchezzini (Coordinator)
1° 2° Relational soft skills for professional presence D Federico Brunetti (Coordinator)
List of courses with unassigned period
years Modules TAF Teacher
1° 2° French B1 D Not yet assigned
1° 2° French B2 D Not yet assigned
1° 2° English B2 D Not yet assigned
1° 2° English C1 D Not yet assigned
1° 2° Russian B1 D Not yet assigned
1° 2° Russian B2 D Not yet assigned
1° 2° Spanish B1 D Not yet assigned
1° 2° Spanish B2 D Not yet assigned
1° 2° German B1 D Not yet assigned
1° 2° German B2 D Not yet assigned

Teaching code

4S009096

Coordinator

Elena Giaretta

Credits

9

Language

Italian

Scientific Disciplinary Sector (SSD)

SECS-P/08 - MANAGEMENT

Period

Primo semestre LM dal Sep 30, 2024 al Dec 23, 2024.

Courses Single

Authorized

Learning objectives

The course aims to analyze business creative processes, highlighting their connections with marketing and innovation, with particular attention to product innovation.
Within a theoretical framework that sees creativity as a primary intangible resource to face and promote change, manage problem solving and generate innovation, the reasoning is articulated on different levels, individual, group and organizational, in which it can be declined the development of creativity.
At the end of the course, the student will have acquired: - a basic knowledge of the paradigms of creativity and innovation in marketing; - method indications (mental and technical approaches) to creatively carry out any professional activity, even beyond the marketing sphere, and to develop the creativity of a work team; - awareness of the personal skills to be equipped to generate innovation and change.

Prerequisites and basic notions

Marketing fundamentals

Program

Product innovation
- A multidimensional concept
- The importance of product innovation
- Product innovation and competitiveness
- The determinants of product innovation: Novelty, Resolution, Elaboration
- Product innovation and organizational creativity
Organizational creativity
- The three-dimensionality of corporate creativity: individual, group and organizational factors
- Where good ideas come from: long time, collision, connection and creative failure
- The principles of creativity: breaking of the paradigm, paradox and multisensoriality
- Creative thinking and creative process
- Techniques for developing creativity
- Managerial approaches and soft skills for the creative marketing manager
Marketing and innovation
- The marketing strategies of innovation: timing and positioning
- Product development: from concept generation to market launch
- Creativity and words: tthe naming, a complex activity
- The role of marketing tests
- Obstacles to change and creativity killers
- Leadership in marketing teams: from leadership of one's ideas to innovation leadership

Bibliography

Visualizza la bibliografia con Leganto, strumento che il Sistema Bibliotecario mette a disposizione per recuperare i testi in programma d'esame in modo semplice e innovativo.

Didactic methods

The teaching methods consist of lectures, laboratory in the field of naming and design thinking, case study analysis, critical reading of international scientific journals and business testimonials useful for the implementation of theoretical knowledge. During the lessons, students will have the opportunity to work in groups on projects dedicated to the development of creative ideas based on the design thinking methodology. The activities carried out will be delivered in person, with the support of video-recorded lessons available on the Moodle platform on the page dedicated to the course.

Learning assessment procedures

The exam is structured in a written part (compulsory) and in a possible oral part proposed by the teacher in case of doubt. The oral exam can also be requested by the student as a supplement to the written mark. The written part consists of 5/6 open but specific questions, which concern the textbook (except chapters 1,2,3 e 6), the notes from the (video-) lessons and the material available on the course moodle. Students who have participated in the project work will receive an evaluation that will be considered in the composition of the final judgment

Students with disabilities or specific learning disorders (SLD), who intend to request the adaptation of the exam, must follow the instructions given HERE

Evaluation criteria

The evaluation of the test will take into account the following criteria: - general view of the discipline - command of language - degree of in-depth study of individual topics - ability to connect topics (mental elasticity) - ability to apply concepts to reality

Criteria for the composition of the final grade

The vote is expressed out of thirty and takes into account the evaluation obtained in the eventual participation in the project work

Exam language

italiano

Sustainable Development Goals - SDGs

This initiative contributes to the achievement of the Sustainable Development Goals of the UN Agenda 2030. More information on sustainability
Lavoro dignitoso e crescita economia (GOAL 8) Industria, innovazione e infrastrutture (GOAL 9) Consumo e produzione responsabili (GOAL 12)

Career prospects


Module/Programme news

News for students

There you will find information, resources and services useful during your time at the University (Student’s exam record, your study plan on ESSE3, Distance Learning courses, university email account, office forms, administrative procedures, etc.). You can log into MyUnivr with your GIA login details: only in this way will you be able to receive notification of all the notices from your teachers and your secretariat via email and also via the Univr app.

Linguistic training CLA


Graduation

List of thesis proposals

theses proposals Research area
Brand identity e corporate brand storytelling Various topics
Il futuro del corporate reporting (COVID19) Various topics
Le scelte alimentari dei giovani italiani: quanto è importante la sostenibilità? Various topics
Nuovi scenari e nuovi contesti di acquisto e consumo di bevande alcoliche Various topics
Sfide e opportunità del contesto digitale Various topics
Tesi di Laurea in Economia Comportamentale Various topics

Internships


Gestione carriere


Student login and resources