Teaching code

4S02897

Teacher

Luca Chiavegatti

Coordinator

Luca Chiavegatti

Credits

6

Language

Italian

Scientific Disciplinary Sector (SSD)

IUS/04 - BUSINESS LAW

Period

Semester 2 dal Feb 26, 2018 al Jun 9, 2018.

Lessons timetable Moodle Seminars 0

Learning outcomes

The objective of the course is to provide students with an overview of the national, European and international framework of the industrial law and competition institutes. Through the illustration of the case law in this area, the course aims, in particular, on one hand, to introduce the classic industrial law institutes to students, with a detailed analysis of the unfair competition, the distinguishing marks of a company, indications and designations of origin, their protection bodies, industrial design and utility patents, unfair commercial practices and false advertising, as well as remedies and sanctions available before the Antitrust Authority and the Ordinary judge, and, on the other hand, to develop the students’ ability to recognize the legal issues related to the industrial law linked to business activity, business practices on marketing and commercial communication.

Program

A) COMPETITION LAW
a) Companies and market.
b) Italian anti-trust law.
c) Competition law.
d) Mentioned unfairness model fact situations.
e) Professional diligence principles.
f) Innominate unfairness model fact situations.
g) Trade secret protection.
h) Interfering unfair competition model fact situations.
i) Remedies and sanctions.
B) DISTINGUISHING MARKS
a) The Intellectual Property Code.
b) Trade mark.
c) Reputation marks.
d) European Union trademark.
e) International extent of the trademark.
f) De facto trademark.
g) Firm, business name, domain names and other atypical signs.
C) COLLECTIVE MARK AND GEOGRAPHICAL IDNICATIONS
a) Collective marks.
b) Denominations and geographical indications of origin in the Ue.
c) The “Made in Italy” framework.
d) Quality, selection and certification marks.
e) Further protected indications.
D) AESTHETIC AND FUNCTIONAL INNOVATION OF THE PRODUCT
a) Industrial design and utility patents registration.
b) Utility patents.
c) Complex products.
d) The three-dimensional mark.
e) The cumulative protection.
E) UNFAIR COMMERCIAL PRACTICES
a) Misleading practices.
b) Aggressive practices.
c) False advertising.
d) Comparative advertising.
e) Self-regulation Code.
f) Remedies and sanctions.
F) D.R.M. (digital right management)
a) Industrial and intellectual property rights in the Internet age.
b) The use of social networks in the business activity.
c) Online sales and e-commerce.
d) Parallel imports, selective distribution, exhaustion of rights.

Examination Methods

The exam will be an oral discussion. In particular, the exam will assess:
- The ability to articulate effectively the information and critical assessments concerning topics discusse in class;
- A knowledge of reference texts.
Students unable to attend lectures are required to get in touch before preparing the exam.