Studying at the University of Verona
Here you can find information on the organisational aspects of the Programme, lecture timetables, learning activities and useful contact details for your time at the University, from enrolment to graduation.
Study Plan
This information is intended exclusively for students already enrolled in this course.If you are a new student interested in enrolling, you can find information about the course of study on the course page:
Master's degree in Languages for Communication in Tourism and Commerce - Enrollment from 2025/2026The Study Plan includes all modules, teaching and learning activities that each student will need to undertake during their time at the University.
Please select your Study Plan based on your enrollment year.
1° Year
| Modules | Credits | TAF | SSD |
|---|
1ST FOREIGN LANGUAGE2nd FOREIGN LANGUAGEIntellectual property and competition law
Strategic management applied to international markets
Financial Statement Analysis
History of international trading
2° Year activated in the A.Y. 2022/2023
| Modules | Credits | TAF | SSD |
|---|
1ST FOREIGN LANGUAGEDigital and interactive marketing for goods and services
| Modules | Credits | TAF | SSD |
|---|
1ST FOREIGN LANGUAGE2nd FOREIGN LANGUAGEIntellectual property and competition law
Strategic management applied to international markets
Financial Statement Analysis
History of international trading
| Modules | Credits | TAF | SSD |
|---|
1ST FOREIGN LANGUAGEDigital and interactive marketing for goods and services
| Modules | Credits | TAF | SSD |
|---|
Further linguistic skillsLegend | Type of training activity (TTA)
TAF (Type of Educational Activity) All courses and activities are classified into different types of educational activities, indicated by a letter.
Social media technologies (2022/2023)
Teaching code
4S006133
Teacher
Credits
6
Language
Italian
Scientific Disciplinary Sector (SSD)
INF/01 - INFORMATICS
Period
I semestre (Lingue e letterature straniere) dal Sep 26, 2022 al Dec 23, 2022.
Learning objectives
The course aims to provide students with knowledge about technologies, methods and tools of the Web. At the end of the course the student will be able to apply the acquired knowledge to develop effective solutions for tourism businesses and tourism organizations supporting tourism promotion.
Prerequisites and basic notions
None
Program
Il programma si articola in tre parti: la prima è una introduzione ai concetti base delle reti informatiche. La seconda parte introduce il linguaggio HTML mentre l'ultima consiste in una discussione di metodi e principi che governano il web 2.0 e la comunicazione sui social media.
1. Reti informatiche
2. TCP/IP
3. Architettura di Internet
4. Introduzione ad HTML
5. Progettazione di Ipertesti
6. Social web
7. Social media communication
8. Social media marketing
Bibliography
Didactic methods
Frontal lesson with the use of slides.
Learning assessment procedures
The exam consists of an oral test in which also the lab projects are verified. The exam procedure is the same for attending and non-attending students.
Evaluation criteria
The exam will be oral and will be evaluated with a grade between 0 and 24. During the course, 3 laboratory projects were assigned. The projects will be evaluated with a grade between 0 and 8. The final grade will be calculated by adding the grade of the oral exam and the grade of the projects.
Exam language
Italiano
