Learning objectives

The course is included in the learning area on Internationalization of the markets. The course aims at providing students with the basic legal knowledge of intellectual and industrial property rights (IP), with particular reference to exclusive rights deriving from copyright, patents for industrial inventions, designs, and the protection of distinctive signs in business activities, such as trademarks, geographical indications and denominations of origin. In particular, the granting conditions of the various IP rights will be examined in detail, including registration procedures and procedures for opposition and protection, distinguishing between national, European and international level. The course will also focus on the systematic role of IP for innovation, from the point of view both of companies, as an incentive to investments and as a strategic asset, and of consumers, for the impact generated on the dynamics of competition, especially in the most advanced market frontiers.
The student will acquire the ability to address and solve real problems of the professional context in which he/she will operate, orienting his/her competence to contractual compliance and to the prevention of legal conflicts, being able to verify the practical and applicative consequences of the theoretical and regulatory framework and to set up, in written and oral form, also through team work, written exercises and the method of Problem Based Solving (PBS), the solution of practical issues, using the appropriate and specific disciplinary vocabulary, adopting the correct lines of reasoning and argumentation, and formulating independent judgments. The teaching method used is functional to the on-going learning and updating of the acquired knowledge.