Studying at the University of Verona

Here you can find information on the organisational aspects of the Programme, lecture timetables, learning activities and useful contact details for your time at the University, from enrolment to graduation.

This information is intended exclusively for students already enrolled in this course.
If you are a new student interested in enrolling, you can find information about the course of study on the course page:

Laurea in Lingue e culture per il turismo e il commercio internazionale - Enrollment from 2025/2026

The Study Plan includes all modules, teaching and learning activities that each student will need to undertake during their time at the University.
Please select your Study Plan based on your enrollment year.

CURRICULUM TIPO:

1° Year 

ModulesCreditsTAFSSD

2° Year   activated in the A.Y. 2011/2012

ModulesCreditsTAFSSD
Prima lingua straniera anno II
9
B
L-LIN/04
9
B
L-LIN/21
Seconda lingua straniera anno II
9
B
L-LIN/04
9
B
L-LIN/21

3° Year   activated in the A.Y. 2012/2013

ModulesCreditsTAFSSD
Prima lingua straniera anno III
9
B
L-LIN/12
9
B
L-LIN/04
9
B
L-LIN/21
9
B
L-LIN/07
Seconda lingua straniera anno III
9
B
L-LIN/12
9
B
L-LIN/04
9
B
L-LIN/21
9
B
L-LIN/07
ModulesCreditsTAFSSD
activated in the A.Y. 2011/2012
ModulesCreditsTAFSSD
Prima lingua straniera anno II
9
B
L-LIN/04
9
B
L-LIN/21
Seconda lingua straniera anno II
9
B
L-LIN/04
9
B
L-LIN/21
activated in the A.Y. 2012/2013
ModulesCreditsTAFSSD
Prima lingua straniera anno III
9
B
L-LIN/12
9
B
L-LIN/04
9
B
L-LIN/21
9
B
L-LIN/07
Seconda lingua straniera anno III
9
B
L-LIN/12
9
B
L-LIN/04
9
B
L-LIN/21
9
B
L-LIN/07

Legend | Type of training activity (TTA)

TAF (Type of Educational Activity) All courses and activities are classified into different types of educational activities, indicated by a letter.




S Placements in companies, public or private institutions and professional associations

Teaching code

4S02445

Credits

9

Language

Italian

Scientific Disciplinary Sector (SSD)

SECS-P/08 - MANAGEMENT

Period

II semestre dal Feb 25, 2013 al May 31, 2013.

Learning outcomes

The course aims to give an introduction to the principles and way of thinking typical of corporate marketing. Topics related to tourism sector will be focused as well as problems regarding strategic and operating marketing, both for tourist companies and for destination management organizations. The course will introduce case histories, examples and professionals’ invited speeches.

Examination Methods

A written test to assess accurate knowledge and a supplementary oral examination are required. The written test will include 5 open questions for which specific answers are demanded. The tests will be corrected in the same day or in the immediately following days. The results of the written tests as well as the calendar of oral examinations will be published on the website and in the faculty notice board. For attending students an ongoing evaluation will be organized.

Students with disabilities or specific learning disorders (SLD), who intend to request the adaptation of the exam, must follow the instructions given HERE