Studying at the University of Verona

Here you can find information on the organisational aspects of the Programme, lecture timetables, learning activities and useful contact details for your time at the University, from enrolment to graduation.

This information is intended exclusively for students already enrolled in this course.
If you are a new student interested in enrolling, you can find information about the course of study on the course page:

Laurea magistrale in Marketing e comunicazione d'impresa - Enrollment from 2025/2026

The Study Plan includes all modules, teaching and learning activities that each student will need to undertake during their time at the University.
Please select your Study Plan based on your enrollment year.

CURRICULUM TIPO:

1° Year 

ModulesCreditsTAFSSD

2° Year   activated in the A.Y. 2015/2016

ModulesCreditsTAFSSD
9
C
AGR/01
9
B
SECS-P/08
activated in the A.Y. 2015/2016
ModulesCreditsTAFSSD
9
C
AGR/01
9
B
SECS-P/08
Modules Credits TAF SSD
Between the years: 1°- 2°

Legend | Type of training activity (TTA)

TAF (Type of Educational Activity) All courses and activities are classified into different types of educational activities, indicated by a letter.




S Placements in companies, public or private institutions and professional associations

Teaching code

4S02897

Coordinator

Marco Bellia

Credits

9

Language

Italian

Scientific Disciplinary Sector (SSD)

IUS/04 - BUSINESS LAW

Period

secondo semestre dal Feb 19, 2015 al May 29, 2015.

Learning outcomes

This course aims at supplying students with a general view on the national and international discipline of intellectual property law. The lectures also have as their purpose the increase, through the analysis of selected juridical cases, of students’ skills and ability to recognize juridical problems related to marketing, communication and advertising, R&D and technology transfer.

Program

– Trademarks.
– Inventions and industrial design.
– Unfair competition.
– Unfair commercial practices.
– Antitrust Law.
– Other provisions dealing with competition in the civil code.


Reading list:

A. VANZETTI-V. DI CATALDO, Manuale di diritto industriale, Giuffrè, Milano, 2012 (7th ed.).

Examination Methods

Oral examinations.

Students with disabilities or specific learning disorders (SLD), who intend to request the adaptation of the exam, must follow the instructions given HERE

Teaching materials e documents