Studying at the University of Verona
Here you can find information on the organisational aspects of the Programme, lecture timetables, learning activities and useful contact details for your time at the University, from enrolment to graduation.
Academic calendar
The academic calendar shows the deadlines and scheduled events that are relevant to students, teaching and technical-administrative staff of the University. Public holidays and University closures are also indicated. The academic year normally begins on 1 October each year and ends on 30 September of the following year.
Course calendar
The Academic Calendar sets out the degree programme lecture and exam timetables, as well as the relevant university closure dates..
| Period | From | To |
|---|---|---|
| primo semestre | Sep 23, 2013 | Jan 10, 2014 |
| secondo semestre | Feb 17, 2014 | May 30, 2014 |
| Session | From | To |
|---|---|---|
| Sessione Invernale Esami | Jan 13, 2014 | Feb 15, 2014 |
| Sessione Estiva esami | Jun 3, 2014 | Jul 12, 2014 |
| Sessione Autunnale Esami | Aug 25, 2014 | Sep 10, 2014 |
| Session | From | To |
|---|---|---|
| Sessione di Lauree - Novembre | Nov 7, 2013 | Nov 8, 2013 |
| Sessione di Lauree - Aprile - Verona | Apr 9, 2014 | Apr 10, 2014 |
| Sessione di Lauree - Settembre | Sep 11, 2014 | Sep 12, 2014 |
| Period | From | To |
|---|---|---|
| Vacanze Natalizie | Dec 23, 2013 | Jan 4, 2014 |
| Vacanze Estive | Aug 11, 2014 | Aug 23, 2014 |
Exam calendar
Exam dates and rounds are managed by the relevant Economics Teaching and Student Services Unit.
To view all the exam sessions available, please use the Exam dashboard on ESSE3.
If you forgot your login details or have problems logging in, please contact the relevant IT HelpDesk, or check the login details recovery web page.
Should you have any doubts or questions, please check the Enrolment FAQs
Academic staff
Study Plan
The Study Plan includes all modules, teaching and learning activities that each student will need to undertake during their time at the University. Please select your Study Plan based on your enrolment year.
| Modules | Credits | TAF | SSD |
|---|
| Modules | Credits | TAF | SSD |
|---|
1° Year
| Modules | Credits | TAF | SSD |
|---|
2° Year
| Modules | Credits | TAF | SSD |
|---|
| Modules | Credits | TAF | SSD |
|---|
Legend | Type of training activity (TTA)
TAF (Type of Educational Activity) All courses and activities are classified into different types of educational activities, indicated by a letter.
Food and wine marketing (2013/2014)
Teaching code
4S02522
Teacher
Coordinatore
Credits
9
Scientific Disciplinary Sector (SSD)
AGR/01 - AGRICULTURAL ECONOMICS AND RURAL APPRAISAL
Language
Italian
Period
secondo semestre dal Feb 17, 2014 al May 30, 2014.
Learning outcomes
The course aims to lead the student to the specificities and the analysis approaches of food and wine marketing. In particular, it proposes to examine the aspects of differentiation, food quality and origin, and to deepen the methodologies to estimate the consumer willingness to pay. Starting from the EU and national regulatory framework, the course will provide the main marketing tools for the processes of promotion of food and wine typical productions, even in the territorial marketing activities.
Program
The agro-food system and the specificities of food marketing
The analysis of the food consumer
The brand strategies
The collective brands
Food and wine packaging and labelling
The communication in the agro-food system
The collective comunication and the role of "Consorzi di Tutela"
The distribution channels and the vertical integration
Territorial marketing and role of agro-food firms
Food and wine tourism
The material for study consists of the teacher presentations, lecture notes, teaching material and references delivered by the teacher during the lessons, and reported in e-learning.
Examination Methods
Learning will be assessed through oral exam. The exam consists of a discussion aimed at verifying depth and breadth of knowledge, property of language, and analysis ability.
Type D and Type F activities
Modules not yet included
Career prospects
Module/Programme news
News for students
There you will find information, resources and services useful during your time at the University (Student’s exam record, your study plan on ESSE3, Distance Learning courses, university email account, office forms, administrative procedures, etc.). You can log into MyUnivr with your GIA login details.
Linguistic training CLA
Graduation
List of theses and work experience proposals
| theses proposals | Research area |
|---|---|
| Il futuro del corporate reporting (COVID19) | Various topics |
| Le nuove sfide per le supply chain (COVID19) | Various topics |
| Le scelte alimentari dei giovani italiani: quanto è importante la sostenibilità? | Various topics |
| Nuovi scenari e nuovi contesti di acquisto e consumo di bevande alcoliche | Various topics |
| Sfide e opportunità del contesto digitale | Various topics |
| Tesi di Laurea in Economia Comportamentale | Various topics |
Internships
Gestione carriere
Further services
I servizi e le attività di orientamento sono pensati per fornire alle future matricole gli strumenti e le informazioni che consentano loro di compiere una scelta consapevole del corso di studi universitario.