Studying at the University of Verona
Here you can find information on the organisational aspects of the Programme, lecture timetables, learning activities and useful contact details for your time at the University, from enrolment to graduation.
Study Plan
This information is intended exclusively for students already enrolled in this course.If you are a new student interested in enrolling, you can find information about the course of study on the course page:
Laurea magistrale in Management e strategia d’impresa - Enrollment from 2025/2026The Study Plan includes all modules, teaching and learning activities that each student will need to undertake during their time at the University.
Please select your Study Plan based on your enrollment year.
1° Year
Modules | Credits | TAF | SSD |
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1 MODULE BETWEEN THE FOLLOWING
2° Year activated in the A.Y. 2022/2023
Modules | Credits | TAF | SSD |
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1 MODULE BETWEEN THE FOLLOWING
1 MODULE BETWEEN THE FOLLOWING
1 MODULE BETWEEN THE FOLLOWING
Modules | Credits | TAF | SSD |
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1 MODULE BETWEEN THE FOLLOWING
Modules | Credits | TAF | SSD |
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1 MODULE BETWEEN THE FOLLOWING
1 MODULE BETWEEN THE FOLLOWING
1 MODULE BETWEEN THE FOLLOWING
Modules | Credits | TAF | SSD |
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Legend | Type of training activity (TTA)
TAF (Type of Educational Activity) All courses and activities are classified into different types of educational activities, indicated by a letter.
Corporate Strategy and Business Policy (2021/2022)
Teaching code
4S00462
Teacher
Coordinator
Credits
9
Language
Italian
Scientific Disciplinary Sector (SSD)
SECS-P/07 - BUSINESS ADMINISTRATION AND ACCOUNTING STUDIES
Period
primo semestre (lauree magistrali) dal Oct 4, 2021 al Dec 17, 2021.
Learning outcomes
This course is aimed at introducing the core concepts of the business strategy. Therefore, starting from the origin and the evolution of the business strategy, the course will be focused on the definition and the comprehension of the business strategy’s core concept: the value model of the firm. Throughout the course students acquire competences and skills to analyse in an effective and critical way the core concepts of business strategy and to apply them within firms strategic planning processes.
Program
- Business strategy: origin and evolution
- The strategic management of firms
- Business Model: structure, performance and results
- Competitive environment analysis
- Business areas and positioning choices
- The competitive advantage
- Key issues, assumptions and strategic options
- Portfolio strategy
- Business strategy
- Parenting strategy
- Financial and economics forecasting
- Strategy execution
Bibliography
Examination Methods
Oral examination. The examination consists of questions aimed at evaluating the students's capability of analyzing in a critical, personal and effective way the concepts studied during the course classes.
The evaluation is based on a 30-point scale.
The examination procedure could change according to the evolution of the Covid 19 pandemic and to any safety measures required.
The examination procedure is the same for both attending and non attending students.