Studying at the University of Verona

Here you can find information on the organisational aspects of the Programme, lecture timetables, learning activities and useful contact details for your time at the University, from enrolment to graduation.

Academic calendar

The academic calendar shows the deadlines and scheduled events that are relevant to students, teaching and technical-administrative staff of the University. Public holidays and University closures are also indicated. The academic year normally begins on 1 October each year and ends on 30 September of the following year.

Academic calendar

Course calendar

The Academic Calendar sets out the degree programme lecture and exam timetables, as well as the relevant university closure dates..

Definition of lesson periods
Period From To
Primo semestre (lauree) Sep 19, 2022 Jan 13, 2023
Periodo generico Oct 1, 2022 May 31, 2023
Secondo semestre (lauree) Feb 20, 2023 May 31, 2023
Exam sessions
Session From To
Sessione invernale (lauree) Jan 16, 2023 Feb 17, 2023
Sessione estiva (lauree) Jun 1, 2023 Jul 14, 2023
Sessione autunnale (lauree) Aug 28, 2023 Sep 22, 2023
Degree sessions
Session From To
Sessione autunnale Dec 5, 2022 Dec 7, 2022
Sessione invernale Apr 4, 2023 Apr 6, 2023
Sessione estiva Sep 5, 2023 Sep 7, 2023

Exam calendar

Exam dates and rounds are managed by the relevant Economics Teaching and Student Services Unit.
To view all the exam sessions available, please use the Exam dashboard on ESSE3.
If you forgot your login details or have problems logging in, please contact the relevant IT HelpDesk, or check the login details recovery web page.

Exam calendar

Should you have any doubts or questions, please check the Enrollment FAQs

Academic staff

B C D G L M O P R S X Z

Bonfanti Angelo

symbol email angelo.bonfanti@univr.it symbol phone-number 045 802 8292

Bracco Emanuele

symbol email emanuele.bracco@univr.it symbol phone-number 045 802 8293

Braguzzi Paolo

symbol email paolo.braguzzi@univr.it

Broglia Angela

symbol email angela.broglia@univr.it symbol phone-number 045 802 8240

Campolmi Alessia

symbol email alessia.campolmi@univr.it symbol phone-number 045 802 8071

Cassia Fabio

symbol email fabio.cassia@univr.it symbol phone-number 0458028689

Castellani Paola

symbol email paola.castellani@univr.it symbol phone-number 045 802 8127

Chiaramonte Laura

symbol email laura.chiaramonte@univr.it

D'Acunto David

symbol email david.dacunto@univr.it symbol phone-number 045 802 8193

De Mari Michele

symbol email michele.demari@univr.it symbol phone-number 045 802 8226

Gatti Stefano

symbol email stefano.gatti@univr.it

Gaudenzi Barbara

symbol email barbara.gaudenzi@univr.it symbol phone-number 045 802 8623

Genovese Anna

symbol email anna.genovese@univr.it symbol phone-number 0458028233

Lai Alessandro

symbol email alessandro.lai@univr.it symbol phone-number 045 802 8574

Leardini Chiara

symbol email chiara.leardini@univr.it symbol phone-number 045 802 8222

Levati Maria Vittoria

symbol email vittoria.levati@univr.it symbol phone-number 045 802 8640

Menon Martina

symbol email martina.menon@univr.it

Minozzo Marco

symbol email marco.minozzo@univr.it symbol phone-number 045 802 8234

Omodei Sale' Riccardo

symbol email riccardo.omodeisale@univr.it symbol phone-number 045 8425355

Ortoleva Maria Grazia

symbol email mariagrazia.ortoleva@univr.it symbol phone-number 045 802 8052

Pasquariello Federica

symbol email federica.pasquariello@univr.it symbol phone-number 045 802 8233

Pichler Flavio

symbol email flavio.pichler@univr.it symbol phone-number 045 802 8273

Polin Veronica

symbol email veronica.polin@univr.it symbol phone-number 045 802 8267

Roffia Paolo

symbol email paolo.roffia@univr.it symbol phone-number 045 802 8012

Rossignoli Cecilia

symbol email cecilia.rossignoli@univr.it symbol phone-number 045 802 8173

Roveda Alberto

symbol email alberto.roveda@univr.it symbol phone-number Dip. Sc. Ec. 045 802 8096 C.I.D.E. 045 8028084

Scricciolo Catia

symbol email catia.scricciolo@univr.it symbol phone-number 045 8028341

Sidali Katia Laura

symbol email katialaura sidali@univr it symbol phone-number 045 802 8592

Signori Paola

symbol email paola.signori@univr.it symbol phone-number 0458028492

Stacchezzini Riccardo

symbol email riccardo.stacchezzini@univr.it symbol phone-number 0458028186

Svaluto Ferro Sara

symbol email sara.svalutoferro@univr.it symbol phone-number 045 8028783

Xamo Andrea

symbol email andrea.xamo@univr.it

Zoli Claudio

symbol email claudio.zoli@univr.it symbol phone-number 045 802 8479

Study Plan

The Study Plan includes all modules, teaching and learning activities that each student will need to undertake during their time at the University.
Please select your Study Plan based on your enrollment year.

1° Year

ModulesCreditsTAFSSD
9
A
IUS/01
9
A
SECS-P/01
9
A
SECS-S/06
English B1
3
E
-

2° Year  activated in the A.Y. 2023/2024

ModulesCreditsTAFSSD
9
B
SECS-S/01

3° Year  It will be activated in the A.Y. 2024/2025

ModulesCreditsTAFSSD
9
B
SECS-P/01
1 module between the following
9
B
SECS-P/03
1 module between the following
1 module between the following
Stage
6
F
-
Final exam
3
E
-
ModulesCreditsTAFSSD
9
A
IUS/01
9
A
SECS-P/01
9
A
SECS-S/06
English B1
3
E
-
activated in the A.Y. 2023/2024
ModulesCreditsTAFSSD
9
B
SECS-S/01
It will be activated in the A.Y. 2024/2025
ModulesCreditsTAFSSD
9
B
SECS-P/01
1 module between the following
9
B
SECS-P/03
1 module between the following
1 module between the following
Stage
6
F
-
Final exam
3
E
-
Modules Credits TAF SSD
Between the years: 1°- 2°- 3°

Legend | Type of training activity (TTA)

TAF (Type of Educational Activity) All courses and activities are classified into different types of educational activities, indicated by a letter.




S Placements in companies, public or private institutions and professional associations

Teaching code

4S008951

Credits

9

Language

Italian

Scientific Disciplinary Sector (SSD)

SECS-P/08 - MANAGEMENT

Period

Primo semestre (lauree) dal Sep 25, 2023 al Jan 19, 2024.

Courses Single

Authorized

Learning objectives

The course will provide students with the theoretical and practical knowledge about marketing management and logistics under analytic-strategic-operational perspectives to understand how to tranfer value to customers, stakeholders and the society as a whole. The student will learn the key topics of marketing and logistics, under analytic-strategic-operational perspectives, in particular how to identify the customer needs, how to analyze the competitive environment using the SWOT analysis, exploiting strategic and tactical tools. The course will also provide students with the theoretical and practical knowledge about logistics management, business-to-business relationships and supply chain design in order to improve the capability to serve the market in an effective and efficient way. At the end of this course, students will be able to apply marketing and logistics concepts to solve marketing and logistics issues and to create a marketing plan for a virtual or a real case. This application will enable students to conduct an environmental scanning, analyze markets and consumer behaviours, take strategic and operational decisions and measure their results.

Prerequisites and basic notions

The course aims to provide students with the theoretical and practical foundations of marketing, as an organizational function and set of processes aimed at creating, communicating and transferring value to customers, stakeholders and society in general. The student will be asked to know the salient and critical aspects of analytical, strategic and operational marketing and understand the ways in which marketing identifies and satisfies the needs of customers through the analysis of markets and consumers, analyzes the competitive environment through the study of the macro-environment, the sector, competitors and internal analysis. The course also aims to analyze traditional and innovative strategic and operational approaches for logistics management, the design of an efficient and effective supply chain and the management of business-to-business relationships between client and supplier companies. The student will be required to know the relationships between marketing, logistics and supply chain management that will allow him to understand and acquire the basics to structure a business strategy based on planning an effective and efficient level of customer service. At the end of the lessons, the student must be able to propose solutions to business problems, using the tools learned for the preparation of a marketing plan and to define the integration models between marketing and company logistics.

Program

Main topics:
- Creating Customer Relationships and Value through Marketing
- Developing Successful Marketing and Organizational Strategies
- Understanding Consumer Behavior
- Market Segmentation, Targeting, and Positioning
- Developing New Products and Services
- Managing Successful Products and Brands
- Building the Price Foundation
- Managing Marketing Channels and Wholesaling
- Personal Selling and Sales Management
- Integrated Marketing Communications and Direct Marketing
- Advertising, Sales Promotion, and Public Relations
- Implementing Interactive and Multichannel Marketing
- The Strategic Marketing Process and Marketing Plan
- Two case studies.
Text (in Italian language):
Roger A. Kerin, Eric N. Berkowitz, Steven W. Hartley, William Rudelius, Luca Pellegrini, “Marketing” The McGraw-Hill, 2010 (second edition). All the book’s chapters must be studied. Additional readings will be provided on the e-learning platform.
Lessons structure:
The course is structured in lessons (using slides), groups discussions and a few lecturers with managers from companies which can offer practical examples related to the course’s topics. The last lesson is focused on an exam’s simulation and discussion about the key course’s topics.

Bibliography

Visualizza la bibliografia con Leganto, strumento che il Sistema Bibliotecario mette a disposizione per recuperare i testi in programma d'esame in modo semplice e innovativo.

Didactic methods

The course is structured in lessons (using slides), groups discussions and a few lessons with managers from companies which can offer practical examples related to the course’s topics. The last lesson is focused on an exam’s simulation and discussion about the key course’s topics.

Learning assessment procedures

The exam is written, and consists of a set of open questions, regarding the course’s topics, and the solution of a business case structured with open questions, where students must provide both practical and theoretical solutions to the specific questions provided.

Students with disabilities or specific learning disorders (SLD), who intend to request the adaptation of the exam, must follow the instructions given HERE

Evaluation criteria

The assessment is based on the assignment of a score for each exam question. In each question, the theoretical knowledge of the topics of the course and the ability to critically apply the knowledge learned to the corporate world are assessed.

Criteria for the composition of the final grade

The grade is the result of the sum of the scores obtained in each exam question.

Exam language

italiano

Type D and Type F activities

SOFT SKILLS  

Find out more about the Soft Skills courses for Univr students provided by the University's Teaching and Learning Centre: https://talc.univr.it/it/competenze-trasversali 

CONTAMINATION LAB 

The Contamination Lab Verona (CLab Verona) is an experiential course with modules on innovation and enterprise culture that offers the opportunity to work in teams with students from all areas to solve challenges set by companies and organisations.

Upon completion of a CLab, students will be entitled to receive 6 CFU (D- or F-type credits).

Find out more: https://www.univr.it/clabverona 

PLEASE NOTE: In order to be admitted to any teaching activities, including those of your choice, you must be enrolled in the academic year in which the activities in question are offered. Students who are about to graduate in the December and April sessions are therefore advised NOT to undertake extracurricular activities in the new academic year in which they are not enrolled, as these graduation sessions are valid for students enrolled in the previous academic year. Therefore, students who undertake an activity in an academic year in which they are not enrolled will not be granted CFU credits.

Primo semestre (lauree) From 9/19/22 To 1/13/23
years Modules TAF Teacher
1° 2° 3° Ciclo tematico di conferenze: “Conflitti. Riconoscere, prevenire, gestire” - 2022/2023 D Riccardo Stacchezzini (Coordinator)
1° 2° 3° Securitisation transactions - Focus on securitisations of OF NPL / NPE /UTP D Michele De Mari (Coordinator)
1° 2° 3° The Fashion Lab - 2022/23 D Caterina Fratea (Coordinator)
Periodo generico From 10/1/22 To 5/31/23
years Modules TAF Teacher
1° 2° 3° Economic Thinking and Thesis Writing D Marco Minozzo (Coordinator)
1° 2° 3° English for Business and Economics - Bachelor's Degrees D Marco Minozzo (Coordinator)
1° 2° 3° Data Analysis Laboratory with R (Verona) D Marco Minozzo (Coordinator)
1° 2° 3° Data Visualization Laboratory D Marco Minozzo (Coordinator)
1° 2° 3° Python Laboratory D Marco Minozzo (Coordinator)
1° 2° 3° Data Science Laboratory with SAP D Marco Minozzo (Coordinator)
1° 2° 3° Advanced Excel Laboratory (Verona) D Marco Minozzo (Coordinator)
1° 2° 3° Excel Laboratory (Verona) D Marco Minozzo (Coordinator)
1° 2° 3° Piano di marketing 2022/23 D Fabio Cassia (Coordinator)
1° 2° 3° Programming in Mathlab D Marco Minozzo (Coordinator)
1° 2° 3° Programming in SAS D Marco Minozzo (Coordinator)
Primo semestre (lauree magistrali) From 10/3/22 To 12/23/22
years Modules TAF Teacher
1° 2° 3° Business & predictive analytics for International Firms (with Excel Applications) - 2022/23 D Angelo Zago (Coordinator)
Secondo semestre (lauree magistrali) From 2/20/23 To 5/19/23
years Modules TAF Teacher
1° 2° 3° The Chartered Accountant as a business consultant D Riccardo Stacchezzini (Coordinator)
Secondo semestre (lauree) From 2/20/23 To 5/31/23
years Modules TAF Teacher
1° 2° 3° Project "B-EDUCATION: ideas that count" - 1 cfu D Roberto Bottiglia (Coordinator)
1° 2° 3° Project "B-EDUCATION: ideas that count" - 2 cfu D Roberto Bottiglia (Coordinator)

Career prospects


Module/Programme news

News for students

There you will find information, resources and services useful during your time at the University (Student’s exam record, your study plan on ESSE3, Distance Learning courses, university email account, office forms, administrative procedures, etc.). You can log into MyUnivr with your GIA login details: only in this way will you be able to receive notification of all the notices from your teachers and your secretariat via email and also via the Univr app.

Graduation


Student mentoring


Gestione carriere


Linguistic training CLA


Internships


Student login and resources


Modalità di erogazione della didattica

Le lezioni di tutti gli insegnamenti del corso di studio, così come le relative prove d’esame, si svolgono in presenza.
Peraltro, come ulteriore servizio agli studenti, è altresì previsto che tali lezioni siano registrate e che le registrazioni vengano messe a disposizione sui relativi moodle degli insegnamenti, salvo diversa comunicazione del singolo docente.