Studying at the University of Verona

Here you can find information on the organisational aspects of the Programme, lecture timetables, learning activities and useful contact details for your time at the University, from enrolment to graduation.

The Study Plan includes all modules, teaching and learning activities that each student will need to undertake during their time at the University.
Please select your Study Plan based on your enrollment year.

CURRICULUM TIPO:
Modules Credits TAF SSD
Between the years: 1°- 2°
Between the years: 1°- 2°
Further language skills
6
F
-
Between the years: 1°- 2°
Project work or stage
9
F
-

Legend | Type of training activity (TTA)

TAF (Type of Educational Activity) All courses and activities are classified into different types of educational activities, indicated by a letter.




S Placements in companies, public or private institutions and professional associations

Teaching code

4S006133

Credits

6

Language

Italian

Scientific Disciplinary Sector (SSD)

INF/01 - INFORMATICS

Period

I semestre (Lingue e letterature straniere) dal Sep 25, 2023 al Dec 22, 2023.

Courses Single

Authorized

Learning objectives

The course aims to provide students with knowledge about technologies, methods and tools of the Web. At the end of the course the student will be able to apply the acquired knowledge to develop effective solutions for tourism businesses and tourism organizations supporting tourism promotion.

Prerequisites and basic notions

No prerequisites

Program

- Introduction to social media, historical evolution, and social and commercial impact
- IT and technological foundations necessary to understand social media: networks and the Internet, web and HTML/CSS, data management, basics of machine learning
- Digital accessibility for social media
- Digital marketing
- Exercises

Bibliography

Visualizza la bibliografia con Leganto, strumento che il Sistema Bibliotecario mette a disposizione per recuperare i testi in programma d'esame in modo semplice e innovativo.

Didactic methods

Classroom lessons with the possibility of meeting weekly by appointment

Learning assessment procedures

Written exam with open questions and exercises covering the entire program. There are no differences between attending and non-attending students. Optionally, you can request a practical project which gives a score from -2 to +2 which is added to the grade of the written test: the project can only be done once, its evaluation cannot be refused, it is applied to all exams and must be delivered to the teacher at least 10 days before the exam; the topic of the project must be agreed with the teacher.

Students with disabilities or specific learning disorders (SLD), who intend to request the adaptation of the exam, must follow the instructions given HERE

Evaluation criteria

To pass the exam you must demonstrate that:
- you have understood the principles and foundations of social media
- you are able to describe the concepts in a clear, precise, and exhaustive way, without digressions
- you are able to apply the acquired knowledge in real application scenarios, described through exercises, questions, and projects

Exam language

Italiano