Studying at the University of Verona

Here you can find information on the organisational aspects of the Programme, lecture timetables, learning activities and useful contact details for your time at the University, from enrolment to graduation.

Study Plan

The Study Plan includes all modules, teaching and learning activities that each student will need to undertake during their time at the University.
Please select your Study Plan based on your enrollment year.

1° Year

ModulesCreditsTAFSSD
12
A
L-FIL-LET/12
6
A
INF/01
12
B/C
M-FIL/01 ,M-FIL/03
6
A
L-LIN/01
6
A
M-STO/04
6
B
L-ART/07
6
B
L-ART/05
3
F
-
Stage o laboratori
3
F
-

2° Year  activated in the A.Y. 2014/2015

ModulesCreditsTAFSSD
Un insegnamento a scelta tra
6
B
SECS-P/08
6
B
SECS-P/08
12
A
L-LIN/12
12
B
M-PSI/05
12
A
SPS/07 ,SPS/08
6
B
L-ART/06
Seconda lingua straniera competenza linguistica - liv. b1 (informatizzato)
6
E
-
6
E
-
6
E
-
6
E
-

3° Year  activated in the A.Y. 2015/2016

ModulesCreditsTAFSSD
Un insegnamento a scelta tra
6
C
L-FIL-LET/14
6
C
M-DEA/01
6
C
M-STO/06
6
C
L-FIL-LET/11
Un insegnamento a scelta tra
6
C
M-STO/08
6
C
M-STO/08
6
C
M-STO/08
6
B
SPS/01
6
B
IUS/10
6
A
INF/01
6
B
M-FIL/02
6
B
M-PSI/06
Stage o laboratori
6
F
-
Prova finale
6
E
-
activated in the A.Y. 2014/2015
ModulesCreditsTAFSSD
Un insegnamento a scelta tra
6
B
SECS-P/08
6
B
SECS-P/08
12
A
L-LIN/12
12
B
M-PSI/05
12
A
SPS/07 ,SPS/08
6
B
L-ART/06
Seconda lingua straniera competenza linguistica - liv. b1 (informatizzato)
6
E
-
6
E
-
6
E
-
6
E
-
Modules Credits TAF SSD
Between the years: 1°- 2°- 3°
12
D
-

Legend | Type of training activity (TTA)

TAF (Type of Educational Activity) All courses and activities are classified into different types of educational activities, indicated by a letter.

A Basic activities
B Characterizing activities
C Related or complementary activities
D Activities to be chosen by the student
E Final examination
F Other training activities
S Placements in companies, public or private institutions and professional associations
iIntroductory
padvanced
mMasterful

Business Communications  (2014/2015)

Teaching code

4S01397

Teacher

Mario Magagnino

Coordinator

Mario Magagnino

Credits

6

Language

Italian

Scientific Disciplinary Sector (SSD)

SECS-P/08 - MANAGEMENT

Period

semestrino IA, Semestrino IB

Seminars 0

Learning outcomes

The course aims to provide the basic content related to the tools available to the company to develop a coherent communication and synergistic with its strategy.

Program

- marketing
- Market Research
- communication in the marketing mix
- structure of advertising in Italy
- public relations
- Testimonials dedicated to some issues of Institutional Business Communication
- Creative workshop

Examination Methods

written exam

Students with disabilities or specific learning disorders (SLD), who intend to request the adaptation of the exam, must follow the instructions given HERE