Formazione e ricerca

Attività Formative della Scuola di Dottorato - 2023/2024

Please note: Additional information will be added during the year. Currently missing information is labelled as “TBD” (i.e. To Be Determined).

1. PhD students must obtain a specified number of CFUs each year by attending teaching activities offered by the PhD School.
First and second year students must obtain 8 CFUs. Teaching activities ex DM 226/2021 provide 5 CFUs; free choice activities provide 3 CFUs.
Third year students must obtain 4 CFUs. Teaching activities ex DM 226/2021 provide 2 CFUs; free choice activities provide 2 CFUs.
More information regarding CFUs is found in the Handbook for PhD Students: https://www.univr.it/phd-vademecum

2. Registering for the courses is not required unless explicitly indicated; please consult the course information to verify whether registration is required or not. When registration is actually required, no confirmation e-mail will be sent after signing up. Please do not enquiry: if you entered the requested information, then registration was silently successful.

3. When Zoom links are not explicitly indicated, courses are delivered in presence only.

4. All information we have is published here. Please do not enquiry for missing information or Zoom links: as soon as we get new information, we will promptly publish it on this page.

Teaching Activities ex DM 226/2021: Linguistic Activities

Teaching Activities ex DM 226/2021: Research management and Enhancement

Teaching Activities ex DM 226/2021: Statistics and Computer Sciences

Teaching Activities: Free choice

Docenti

Invitalia

Crediti

1,5

Lingua di erogazione

English

Frequenza alle lezioni

Scelta Libera

Sede

VERONA

Obiettivi di apprendimento

Knowing the main digital marketing tools. Choosing the most suitable web marketing tool for your project according to your objectives, target group and budget. Taking the first steps and find the direction to create your own online business strategy. Saving time and money by knowing how to choose reliable strategies and partners.
Main contents
- How search engines work
- What are keywords
- What SEO is for and what article marketing is
- How to run digital campaigns
- How to measure the effectiveness of a campaign
- Basics of Social Media Marketing
- The Web Marketing mix
TARGET COMPETENCE: WEB MARKETING

Modalità didattiche

The course will be delivered in dual mode; attendance in presence is preferred, as it is highly experiential.

Lezioni Programmate

Quando Aula Docente Argomenti
martedì 18 giugno 2024
14:00 - 17:00
Durata: 3.00
Hub Invitalia; Via Campofiore, 19/B, Verona
Invitalia
IMPARA IL MARKETING DIGITALE
INTRODUCTION TO WEB MARKETING: LEVERAGING GOOGLE BUSINESS PROFILE FOR EFFECTIVE LOCAL MARKETING

Dottorandi

Dottorandi presenti nel:

Bolla Lucrezia

symbol email lucrezia.bolla@univr.it

Conti Elisa

symbol email elisa.conti@univr.it

Crescioli Sofia

symbol email sofia.crescioli@univr.it

D'Arrigo Giuseppe

symbol email giuseppe.darrigo@univr.it

Fonte Marco

symbol email marco.fonte@univr.it

Lanna Figueiredo Helena

symbol Incoming cotutela Cotutela: Incoming student symbol universita Universidade Federal de Minas Gerais

Masotto Elia

symbol email elia.masotto@univr.it

Pereira Santos Rodrigues Alice

symbol email alice.pereirasantosrodrigues@univr.it
Lezioni del Corso
Lezioni della Scuola di Dottorato

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Linee guida percorso formativo

Di seguito i file che contengono le Linee guida per il percorso formativo e il regolamento per l'acquisizione dei crediti formativi (CFU) per l'Anno Accademico 2024/2025.

Documenti

Titolo Info File
File octet-stream Dottorandi: Linee guida generali octet-stream, it, 123 KB, 04/11/24
File octet-stream PhD students: General guidelines octet-stream, en, 45 KB, 04/11/24