Studying at the University of Verona

Study Plan

The Study Plan includes all modules, teaching and learning activities that each student will need to undertake during their time at the University.
Please select your Study Plan based on your enrollment year.

Legend | Type of training activity (TTA)

TAF (Type of Educational Activity) All courses and activities are classified into different types of educational activities, indicated by a letter.




S Placements in companies, public or private institutions and professional associations

iIntroductory
padvanced
mMasterful

Teaching code

4S007108

Credits

2

Language

Italian

Scientific Disciplinary Sector (SSD)

M-STO/08 - ARCHIVAL SCIENCE, BIBLIOGRAPHY AND LIBRARIANSHIP

Period

Lezioni Master Editoria dal Feb 3, 2023 al Dec 15, 2023.

Program

Proofreading and copywriting
This module aims at providing students with the theoretical and practical tools necessary to deal with technical writing in today’s context. An extensive introduction is given to proofreading procedures, followed by creative and advertising writing, as well as writing techniques for different types of media and contexts, such as press office activities, e-mail and social media, with a focus on organic search engine optimisation.
This module will be taught by an experienced communication consultant, copywriter, SEO writer, press officer and journalist.