Studying at the University of Verona
Study Plan
The Study Plan includes all modules, teaching and learning activities that each student will need to undertake during their time at the University.
Please select your Study Plan based on your enrollment year.
1° Year
Modules | Credits | TAF | SSD |
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Modules | Credits | TAF | SSD |
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Legend | Type of training activity (TTA)
TAF (Type of Educational Activity) All courses and activities are classified into different types of educational activities, indicated by a letter.
Editorial promotion (2022/2023)
Teaching code
4S009399
Credits
2
Coordinator
Not yet assigned
Language
Italian
Scientific Disciplinary Sector (SSD)
M-STO/08 - ARCHIVAL SCIENCE, BIBLIOGRAPHY AND LIBRARIANSHIP
The teaching is organized as follows:
PDE
L'associazione italiana degli editori e la promozione
PDE e librerie
Program
This module deals with the techniques and procedures for the promotion of an editorial product according to the logic of contemporary communication, with a focus on the world of advertising and according to both a strategic and creative approach.
This module will be taught by a consultant in strategic and creative advertising communication.