Studying at the University of Verona

Study Plan

A.A. 2024/2025 A.A. 2023/2024 A.A. 2022/2023 A.A. 2021/2022 A.A. 2020/2021 A.A. 2019/2020 A.A. 2018/2019 A.A. 2017/2018 A.A. 2016/2017

The Study Plan includes all modules, teaching and learning activities that each student will need to undertake during their time at the University.
Please select your Study Plan based on your enrollment year.

Legend | Type of training activity (TTA)

TAF (Type of Educational Activity) All courses and activities are classified into different types of educational activities, indicated by a letter.

A Basic activities
B Characterizing activities
C Related or complementary activities
D Activities to be chosen by the student
E Final examination
F Other training activities
S Placements in companies, public or private institutions and professional associations
iIntroductory
padvanced
mMasterful

Editorial promotion (2022/2023)

Teaching code

4S009399

Credits

2

Coordinator

Not yet assigned

Language

Italian

Scientific Disciplinary Sector (SSD)

M-STO/08 - ARCHIVAL SCIENCE, BIBLIOGRAPHY AND LIBRARIANSHIP

The teaching is organized as follows:

PDE
L'associazione italiana degli editori e la promozione
PDE e librerie

Program

This module deals with the techniques and procedures for the promotion of an editorial product according to the logic of contemporary communication, with a focus on the world of advertising and according to both a strategic and creative approach.
This module will be taught by a consultant in strategic and creative advertising communication.